Wow what a awesome book you put together. The Art of Selling Fitness has opened up my eyes to things that I would have not thought of on my own. The welcome letter that you put in is great I started using that to make my new clients feel more welcome then they did when they walked in the door and signed up for my boot camp.
There is so much great stuff in this book that I am recommending it to others that are starting their own fitness business. Looking forward to another version of this book.